Datasling
Data deletion

1. Who We Are

Data Sling Incorporated, trading as Datasling, operates datasling.gm, the Notifire mobile application, and related software, dashboards, integrations and utility aggregation services. In this policy, “Data Sling Incorporated”, “Data Sling”, “Datasling”, “we”, “us” and “our” refer to the operator of these services. For any privacy question, you can contact us at info@datasling.gm or by phone at +220 714 7777.

2. Notifire App Coverage

This privacy policy specifically covers the Notifire mobile app, including the Android app listed on Google Play under package gm.datasling.notifire, and any corresponding iOS release. If you use Notifire to create an account, sign in, receive notifications, manage bookings, or update your profile, this page describes how that data is handled by Data Sling Incorporated.

3. Scope

This Privacy Policy explains how we collect, use, disclose, protect and retain personal data when you visit our website, request information, create or use an account, integrate with our services, purchase SMS, airtime, data or electricity services, or otherwise interact with Datasling.

This is the public privacy policy for Datasling services and it can be used wherever a privacy policy link is required.

4. The Information We Collect

Depending on the service you use, we may collect:

  • Identity and profile details such as your name, business name, job title, username and account identifiers.
  • Contact details such as email address, phone number and address.
  • Notifire account data such as phone number, PIN-auth or OTP-related verification state, profile details, device tokens, subscription preferences, booking data and in-app notification records.
  • Transaction and service data such as mobile numbers, network or operator details, airtime or data purchase records, electricity meter or customer references, transaction amounts, timestamps, delivery status, token details and service references.
  • SMS-related data such as sender IDs, recipient numbers, message content, routing information, delivery receipts and campaign metadata where necessary to provide the service.
  • Compliance and verification data such as identification documents, business registration records, tax details or authorized representative information where required for onboarding, fraud prevention or legal compliance.
  • Technical and usage data such as IP address, browser type, device information, operating system, referral source, cookie identifiers and service logs.
  • Communications data such as emails, support messages, feedback, recordings or notes from your conversations with us.

5. How We Collect Information

  • Directly from you when you fill forms, contact us, request onboarding, create an account or use the service.
  • Automatically from your browser, device and activity on our website, apps or dashboards.
  • From payment partners, telecom operators, utility providers, verification providers or business partners involved in delivering the requested service.
  • From social platforms or third-party identity systems if you choose to connect those services to Datasling.

6. How We Use Personal Data

We use personal data to:

  • Provide, operate and improve our SMS, airtime, data and electricity services.
  • Process requests, transactions, top-ups, vending operations, service activations and delivery events.
  • Operate Notifire account creation, sign-in, device registration, notification delivery, bookings display, profile management and customer support.
  • Authenticate users, manage accounts and protect access to the platform.
  • Verify customer or business identity where required.
  • Prevent fraud, misuse, spam, security incidents and other unlawful activity.
  • Provide customer service, respond to support requests and send transactional communications.
  • Monitor performance, troubleshoot issues and improve service reliability.
  • Meet legal, regulatory, tax, accounting, recordkeeping and law-enforcement obligations.
  • Send marketing or product updates where permitted by law and subject to your preferences.

7. Legal Bases for Processing

Where applicable, we process personal data because it is necessary to perform a contract with you, comply with legal obligations, pursue legitimate interests such as security, service administration and fraud prevention, or because you have given consent for a specific use.

8. Sharing of Personal Data

We do not sell personal data. We may share data with:

  • Telecom operators, utility providers and other fulfillment partners needed to complete the service you requested.
  • Payment processors, financial institutions and reconciliation partners.
  • Hosting, cloud, infrastructure, messaging, analytics, support or security providers acting on our behalf.
  • Identity verification, fraud screening or compliance service providers.
  • Professional advisers, auditors, insurers or corporate counterparties where reasonably necessary.
  • Courts, regulators, law-enforcement agencies or competent authorities where required by law or to protect rights and safety.

9. SMS, Utility and Transaction-Specific Data

Because Datasling provides A2P SMS and digital utility services, some categories of information are essential to service delivery. This may include message content, recipient mobile numbers, sender IDs, operator information, electricity meter references, customer account identifiers, service purchase history, transaction references, payment status and delivery or vending outcomes.

We use this information to route, validate, fulfill, reconcile, troubleshoot and secure the services requested. We expect business customers using our services to have an appropriate legal basis and authority for the data they submit to us.

10. Cookies, Logs and Similar Technologies

We may use cookies, server logs and similar technologies to remember preferences, measure usage, secure sessions, understand service performance and improve user experience. You can control cookies through your browser settings, though some site functionality may be affected if you disable them.

11. International Data Transfers

Our service providers, infrastructure or partners may operate in different countries. Where personal data is transferred across borders, we take reasonable steps to ensure that the data is protected with appropriate contractual, organizational or legal safeguards.

12. Data Retention

We retain personal data only for as long as needed for the purposes described in this policy, including service delivery, support, security, audits, dispute handling and legal compliance. Some transaction, financial, regulatory and fraud prevention records may be retained for longer periods where law or legitimate business necessity requires it.

13. Security

We use reasonable technical, administrative and organizational measures to protect personal data against unauthorized access, alteration, disclosure or destruction. These measures may include access controls, encryption in transit where appropriate, logging, monitoring, account controls and provider security reviews. No method of storage or transmission is completely secure, so we cannot guarantee absolute security.

14. Your Rights and Choices

Depending on applicable law, you may have rights to request access to your personal data, correction of inaccurate data, deletion, restriction, objection to certain processing, data portability, or withdrawal of consent where consent is the basis for processing. You may also opt out of non-essential marketing communications.

To exercise a privacy right, contact info@datasling.gm. We may request information to verify your identity before acting on a request.

15. Account and Data Deletion

If you use Notifire or another Datasling service and want us to delete your account or personal data, please review our public instructions at data-deletion.html or email info@datasling.gm. For Notifire users, this includes requests to delete the app account and associated personal data, subject to any recordkeeping, fraud prevention, legal or contractual retention requirements that are clearly disclosed on that page.

16. Children’s Privacy

Datasling services are not intended for children under the age of 18, and we do not knowingly collect personal data directly from children for independent use of our services. If you believe a child has provided personal data to us improperly, contact us so that we can review the issue.

17. Third-Party Links and Services

Our website or services may link to third-party websites, providers or social platforms. We are not responsible for the privacy practices of third parties, and you should review their own privacy policies before providing information to them.

18. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date on this page and, where appropriate, provide additional notice within the service or by other reasonable means.

19. Contact Us

Privacy and data protection enquiries: info@datasling.gm

Phone: +220 714 7777
Location: The Gambia, West Africa